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Cookies Policy

This Cookies Policy explains how My Empire Casino uses cookies and similar technologies when you visit or use our website. It describes what these technologies do, why they may be used, and the choices available to you. This policy should be read together with our Privacy Policy and any other applicable website terms.

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About cookies and similar technologies

Cookies are small text files that a website places on your computer, tablet, mobile phone or another internet-connected device. They allow a website to recognise a device during a visit or during later visits. Cookies can help a website remember information, maintain a secure session, understand how pages are used and provide a more consistent experience.

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Some cookies are set directly by My Empire Casino. Others may be set by service providers or other third parties that support website operations, security, analytics, communications or advertising activities. Similar technologies can include pixels, tags, local storage and software development tools. These technologies may perform functions comparable to cookies, such as recognising a browser, device or interaction with a page.

Cookies may be session cookies or persistent cookies. Session cookies are generally removed when you close your browser, while persistent cookies may remain on your device for a period of time or until you remove them. The period for which a cookie remains available depends on its purpose, your browser settings and the service that placed it.

A cookie does not usually contain information that directly identifies you by name. However, information associated with a cookie may be combined with other information, such as device details, browser information, account activity or online identifiers. Where this information is personal information, it will be handled in accordance with our Privacy Policy and applicable Australian privacy requirements.

Why we use cookies

Cookies may be used for several purposes. Some are necessary for the website to operate as intended, while others help us improve performance, understand visitor activity or provide information that is more relevant to users. The cookies used on the website may change from time to time as website features, service providers and legal requirements change.

  • To provide core website functions, including page navigation, account access and session management.
  • To support security measures, detect unusual activity and help protect the website, users and account information.
  • To remember choices made during a visit, such as language, region, display or other preferences.
  • To maintain the reliability, speed and functionality of pages, services and website tools.
  • To understand how visitors use the website, including which pages are viewed and whether links or features work as expected.
  • To identify technical errors and help improve the design, content and accessibility of the website.
  • To measure the effectiveness of communications, campaigns or other promotional activity where this is permitted.
  • To support advertising or content delivery activities, subject to applicable law and the choices available to you.

Cookies do not change the rules that apply to online gambling. They do not remove the need to comply with account requirements, age requirements, identity checks, responsible gambling controls or any other applicable terms. You should only use gambling services where you are legally permitted to do so and should use the available responsible gambling tools if gambling stops being enjoyable or begins to cause concern.

Types of cookies we may use

Strictly necessary cookies

These cookies support essential website functions and may be required for features such as secure sign-in, account sessions, fraud prevention, navigation and the processing of requests. Without them, some parts of the website may not operate correctly. Because they are necessary for a service you request, they may not be removable through every preference tool. You can usually restrict them through your browser, but doing so may prevent access to certain pages or functions.

Preference and functionality cookies

These cookies remember choices and settings so that the website can provide a more convenient experience. For example, they may remember a selected display preference, reduce the need to repeat information or help maintain a consistent experience between pages. If you disable these cookies, the website may still be available, but some preferences may not be saved and certain features may work less smoothly.

Analytics and performance cookies

These cookies help us understand how visitors interact with the website. Information may include the pages visited, approximate activity patterns, browser type, device information, referral details and technical events. The information is used to monitor performance, identify problems and make improvements. Analytics information may be collected in an aggregated or otherwise controlled form, depending on the relevant service and settings.

Advertising and measurement cookies

Where used and permitted, these cookies may help measure promotional activity, limit repeated advertising or present content based on general browsing activity. They may be placed by us or by third-party providers working on our behalf. Disabling these cookies may not stop all advertising, but it can reduce the use of cookies for interest-based advertising or campaign measurement.

Third-party services and your choices

Some website functions may rely on third-party services. These providers may use cookies or similar technologies according to their own privacy notices and policies. Third-party services can include security, hosting, analytics, payment, customer support, content, advertising or technical providers. We do not control every cookie placed by an independent provider, so you should review the relevant third party's information where you need more detail about its practices.

When you first visit the website, a cookie banner or preference tool may allow you to accept, reject or customise categories of non-essential cookies. Your available choices may depend on your location, the type of device you use, the browser settings and the technologies active on the website. If you change your preferences, the change may apply only to the browser or device used to make the change.

  1. Use the website's cookie preference tool, where available, to review or change non-essential cookie settings.
  2. Adjust your browser settings to block, delete or restrict cookies. Your browser provider can explain the steps for the browser and device you use.
  3. Use device settings or third-party controls that limit tracking technologies or advertising preferences.
  4. Clear stored cookies and site data from your browser if you want to remove previously stored information.

If you block or delete cookies, some website functions may not operate properly. You may be signed out, lose saved preferences, need to repeat certain choices or experience reduced performance. Blocking cookies may also affect security checks and the way information is displayed. Essential cookies may continue to operate where they are needed to provide a requested service or meet security requirements.

Cookie choices are separate from account, marketing or communications preferences. Changing cookie settings may not automatically change whether you receive other communications, and changing a communications preference may not remove all cookies from your device. Separate settings or processes may apply.

Privacy, changes and questions

Information collected through cookies may be used, stored, disclosed or transferred as described in our Privacy Policy. The Privacy Policy explains how personal information may be handled, the purposes for which it may be used, and the rights or choices that may be available under applicable law. If cookie information is connected with your account or other personal information, it may be managed under the same privacy and security controls.

We may update this Cookies Policy when the website changes, when new technologies are introduced, when service providers change or when legal and regulatory expectations develop. The updated version will apply from the time it is made available on the website, unless a different application date is stated. You should review this page from time to time so that you remain informed about the use of cookies.

If you have a question about this policy, your cookie choices or the handling of information collected through the website, please use the contact or support options made available on the website. Do not include passwords, payment details or other sensitive information in a general enquiry unless a secure process specifically asks for it.

By continuing to use the website after reviewing any applicable cookie notice, you acknowledge the cookie practices described in this policy. Where consent is required for a particular type of cookie, we will seek consent through the available preference tool or another appropriate method. You can withdraw or change consent for non-essential cookies at any time using the controls provided.